WE WANT TO MAKE THE WORLD LOVE LIQUORICE
Almost 12 years have passed since our story began on the small Danish island of Bornholm. Although we are very proud of the amazing journey we have been on ever since, we never stop dreaming. As our small business grew, so did our ambitions and expectations to ourselves.
The purpose is to strengthen our brand position, while expanding geographically, by sharpening our visual identity and upscaling our sustainable packaging, design and logo.
DANISH CONFECTIONERY
LAKRIDS BY BÜLOW is the story of passionate craftsmanship for gourmet liquorice. In 2007 we created exceptional Danish liquorice, and today we continue our journey of creating surprising combinations and sensorial taste experiences with liquorice as our core. The ambition has remained the same: To inspire people around the world and spread our love for this unique Nordic flavour.